Hugh Wallace is Head of Digital Media at National Museums Scotland, where he has responsibility for their digital strategy and online presence. Prior to joining the museum sector he was Head of Interactive Media for Oxfam GB, the UK’s largest development charity, where he led the online approach to fundraising, campaigning and awareness raising. Supported by a keen and able team, his work to date at National Museums Scotland includes the overhaul of the organisational website, integrated social media planning and a number of mobile initiatives.
Presenter for the Following Session
- Conference Opening & Designed for Mobile: Developing Non-Traditional Experiences
A conference welcome address from the co-chairs, Loic and Adam, with a introductory stroll through some of the most eye-catching projects of the past six months and an overview of the key themes and ideas that will be explored over the course of the day.
The conference opening is followed by a behind the scenes peak at what it took to deliver three non-traditional mobile projects of the past year.